If You Love Pottery Barn, You Need To Check Out These Shops
It's human nature to want more of the things that make you happy. Pottery Barn's vision is to "be America's most meaningful, beautiful design source by bringing together good products, people and values" — and while they definitely deliver, there are plenty of other retailers that do the same. The best stores like Pottery Barn offer similar styles while meeting quality standards that are just as high, and occasionally, they're a lot more affordable, too.
But in order to find the top Pottery Barn alternatives, you first need to understand what makes Pottery Barn so great to begin with. Let's start with the style: Pottery Barn has a knack for combining traditional and modern elements to help you create a space that's homey, yet fresh, all at the same time. You'll usually find plenty of organic elements (like wood, leather, and natural fabrics) alongside light, bright, airy color schemes. Then there's the selection: Despite its name, Pottery Barn offers just about anything you could want in terms of home decor, including furniture, linens, lighting, art, storage, and kitchen essentials. Competing retailers will have a similar cozy, yet contemporary aesthetic with just as wide of a selection.
Stores like Pottery Barn will likely also place an emphasis on quality, both in their manufacturing processes and their finished products. A member of the Williams-Sonoma, Inc. family, Pottery Barn has made a commitment to using both sustainable practices and responsibly sourced materials; their designs are especially detail-oriented, they often use premium fabrics and kiln-dried wood, and they employ skilled artisans to handcraft a lot of their items. (Keep in mind, however, that these commitments drive up the price — so if you're looking for a cheaper alternative, sustainability and high-end materials might need to take a back burner.)
Ready to get shopping? If you're a fan of Pottery Barn, you'll love these 14 online retailers that share similar styles, selections, and values.
Joss & Main
Decor, lighting, linens, home improvement, furniture (both indoor and outdoor)...no matter what you're looking for, you can probably find it at Joss & Main. Thanks to its airy, uplifting aesthetic, it's shockingly similar to Pottery Barn when it comes to style. That said, since Joss & Main is a division of Wayfair, this retailer is able to cut costs to offer you high-end home decor at a surprisingly great price. They also offer all kinds of sales that are constantly changing, which boosts your savings even more.
Overstock
They began in 1999 as a start-up, but they've since become a billion-dollar online retailer that allows anyone, regardless of budget, to create their dream home. How? By offering high-quality merchandise at a great value, all while prioritizing social responsibility and entrepreneurship.
Overstock's selection is so extensive, its website can actually be a bit overwhelming at times. Still, the prices are low, the products are gorgeous, and the possibilities are endless. Find just about any sized rug, filter your dinnerware down to the item, or search for furniture based on the room. Unlike Pottery Barn, this retailer also extends past home decor and offers things like big kitchen appliances, home gym necessities, jewelry, pet supplies, and electronics. Oh, and they have free shipping on everything, most of which is on its way to you within two business days.
Pier 1
If you love seasonal decor, beautiful dinnerware, or throw pillows that make your home look like an interior design magazine, Pier 1 is the place to go. (Basically, for those who love to entertain or set the perfect table, this one's a must.) Much like Pottery Barn, they have countless things that'll help you make a space your own; they seek out the world's most gifted artisans to create all of their designs, but even given the unparalleled style, Pier 1's prices are actually pretty reasonable — even for their furniture. You also get free shipping over $150.
Serena & Lily
The aesthetic and shopping categories on the Serena & Lily site are virtually identical to Pottery Barn's, and it makes sense. Both retailers were born in California and aim to create spaces that are "put together, yet livable." They're also both breezy and bright while marrying classic influences with modern designs.
Full disclosure: If you're looking for a budget-friendly buy, this isn't it — but if you're looking for the highest quality materials and some of the most gorgeous designs you've ever seen, proceed to their website. They have everything from furniture and linens to art and lighting, and all of it's clean, classy, and contemporary.
Birch Lane
Another subsidiary of Wayfair, Birch Lane "is where you'll find the pieces that look instantly at home in your home — and that you'll love every day for years." Here, you'll find more curves and texture alongside deeper colors, so it's often a bit more traditional than Pottery Barn. (Think: elegant home office or a cottage-inspired living space.) Still, it's one of the best retailers when it comes to making your home infinitely cozier, especially considering the super reasonable prices. You even get free shipping over $35.
ABC Carpet & Home
Then there's ABC Carpet & Home, which leans towards modern in its aesthetic. Still, it's similar to Pottery Barn in that it holds strong to its commitments: This retailer believes in "makers who create earth-kind objects with a story." As a result, you'll find beautiful handcrafted goods made from sustainable materials and by fairly treated artisans.
Handcrafted furniture, one-of-a-kind dishes, traditionally woven rugs, and pottery-style light pendants are all at your fingertips, but your home will look anything but internet-decorated. In fact, your guests will probably assume that you traveled the world in search of the most perfect, handmade accents from a variety of different counties.
The Company Store
When a group of Scandinavians immigrated to Wisconsin over 100 years ago, they crafted all kinds of traditional bedding in order to keep warm during the brutal winters. Thus, The Company Store was born. Needless to say, if it's soft, fluffy, and comfortable, you'll find it here.
The Company Store skips the furniture and instead focuses solely on textiles, but it rivals Pottery Barn in its quality materials and manufacturing partnerships. (It's also usually bright, colorful, and on-trend in its designs.) Bedding, towels, table linens, window curtains, floor mats, and even apparel can go a long way in terms of warming up your home, which is why this site is well worth your time.
The World Market
In the 1950s, a businessman imported shiploads of hand-woven wicker into a storefront located in San Francisco. (The same city where Pottery Barn is based, by the way.) That storefront eventually turned into The World Market, which continues that businessman's legacy by scouring the world for unique artisan goods. This site is also committed to diversity as well as accessibility by making sure there is representation at all levels of the company and evaluating vendors accordingly, too.
Thanks to the handmade element, this retailer is usually pretty rustic and boho-inspired. Still, its selection is massive, spanning every room of the house and out to the yard — so you'll find plenty of other styles, too. They even sell food, jewelry, clothing, and gifts.
Dear Keaton
Maybe it's the clean textiles and the neutral color palettes, but there's often something coastal about Pottery Barn — and if a beach-side retreat is your desired aesthetic, Dear Keaton has got you covered. Here, you'll find furniture, pillows, decor, and bedding, all with a common theme.
This lifestyle brand was founded by Christie Shepard and Chris Hutcheson, two travelers and former execs in the home textiles industry who saw a need for products that mimic "the relaxed vibe of some of the most beautiful resorts around the world." As a result, everything sold here "promotes resort-living every day" using natural elements, beyond-comfortable fabrics, and accents that'll make you feel like you're permanently on vacation.
One Kings Lane
Do you ever wish you had your own personal interior designer on hand? One Kings Lane offers professional designs, either in-person or remotely, not to mention all of the furniture, art, decor, and textiles you'll need to transform any room in your house. While their aesthetic tends to fall on the traditional side of things (especially their vintage selection), you can still find plenty of items that are modern, fresh, and uplifting. As it says on their About Us page, you'll find "exclusive home furnishings in every style—including your own."
Bed Bath & Beyond
When most people think of Bed Bath & Beyond, they think of comforters, towels, and candles. If you've visited their website recently, however, you'd realize that they have just about everything. Yes, that includes bedding and shower curtains — but it also includes furniture, decor, health and beauty, organization, electronics, and kitchen essentials.
Believe it or not, their decor and furniture is actually really stylish, and pretty affordable to boot. Using this retailer, you can decorate just about any room in your house on a budget as well as a deadline; they offer same-day delivery and store and curbside pickup.
Terrain
Think of Terrain as the outdoor Pottery Barn. If you're renovating your screened-in porch, transforming your patio, or getting your gardening on, this is the place to go. The best news? Everything has that Cottagecore feel that people are obsessing over right now. Sure, you can pick up an outdoor dining table, a cozy rocking chair, or a water-resistant throw pillow — but you can also find plants, watering cans, firepit accessories, and candles, all of which turn your backyard into your own personal Secret Garden.
LexMod
Shop where the industry professionals shop when you shop at LexMod. This site is frequented by interior designers, architects, and stagers because it features on-trend furnishings in every popular style, "from mid-century modern and Scandinavian to coastal, rustic, farmhouse, industrial, and bohemian." It also offers free swatches and free shipping.
Unlike Pottery Barn and other popular retailers, this site is extremely easy to navigate because it's organized by room; that way, whether you're redoing your home office, your dining room, or your outdoor space, a single click puts you on the path to a show-ready home.
Anthropologie
While it also offers plenty of clothing, accessories, and beauty products, Anthropologie has made a name for itself in the category of Home and Furniture, too. This brand is designed for the "creative-minded woman, who wants to look like herself, not the masses." In other words, its go-to style is a little more off the beaten path, but still extremely chic. If you're looking for culture, diversity, and discovery, this is the place to find it in the form of vintage furniture, boho-inspired textiles, unique lighting, and colorful decor.
We hope you found your new favorite retailer! So you know, Lonny may collect a share of sales from the links on this page.